5 Steps to Creating an Employee Journey Map That Actually Improves Retention

How to map the key milestones in your employees’ careers and improve them
5 Steps to Creating an Employee Journey Map A new hire’s first day. A promotion. Parental leave. Open enrollment. A resignation you didn’t see coming. These aren’t HR transactions. They’re moments that shape how employees feel about your organization and how long they want to stay.

The problem? Most companies manage these moments reactively, not intentionally.

In 5 Steps to Creating an Employee Journey Map, you’ll learn how to design employee journeys that support people through the milestones that matter most to them, while strengthening engagement and retention along the way.
Inside, you’ll discover how to:
  • Identify lifecycle moments that quietly influence churn
  • Build persona-driven journeys for hybrid, frontline and global teams
  • Align HR, IT and Communications around shared touchpoints
  • Use engagement data to refine journeys in real time
Because culture isn’t built at the holiday party. It’s built in the everyday moments employees experience from hire to exit.
Presented by

Firstup’s mission is to make work better for every worker. As the leading intelligent communication platform, Firstup connects organizations with their entire workforce — from desk workers to the frontline — through personalized communications that drive action. With AI-powered orchestration, Firstup enables what was previously impossible: delivering real-time, contextualized communications at scale, tailored to each employee's unique role and needs at the exact moment of relevance. Trusted by global brands including Boston Children's, Grainger, Iron Mountain, JetBlue, McKee Foods and Swissport, Firstup emplowers millions of employees to be more informed, engaged, and productive.

Learn more about Firstup at firstup.io